India's first IRL Festival

CELEBRATING THEIRL CULTURE BUILDERS& THE ECOSYSTEM MAKING IT HAPPEN.

People are done doomscrolling. They want to feel something real.

28NOV
Delhi
05DEC
Mumbai
12DEC
Bangalore
Culinary & Beverage
Culinary & BeverageCULINARY
Active Lifestyle
Active LifestyleACTIVE
Independent Sound
Independent SoundMUSIC
Mindfulness & Wellbeing
Mindfulness & WellbeingWELLNESS
Analog Arts & Culture
Analog Arts & CultureART

The internet spent a decade optimizing for digital creators, leaving physical community hosts completely invisible. Meanwhile, a premium audience of Gen Z and urban professionals is actively demanding highly curated, offline experiences.

We are bridging that gap to make the offline economy sustainable.

0+Verified IRL Communities
0+Consumer Brands & Enablers
0M+Combined Hyper-Local Reach
✦ THE MANIFESTO

The Problem: Great Culture,
Fragile Business.

Invisible Backbone

Run clubs, supper clubs, and design collectives keep our cities alive, yet they have zero institutional recognition, no platform, and no shared stage.

The Survival Trap

Operating purely on passion and personal savings, world-class hosts face burnout and extinction before they can ever scale. Passion doesn't pay the rent.

The Brand Disconnect

Enterprises burn crores on programmatic digital ads only to combat ad fatigue. They are missing the most powerful channel available: already-assembled, hyper-loyal, high-trust offline communities.

IRL Culture Curation
Community Curation
✦ THE SOLUTION

Introducing IRL Culture Festival 2026

THE PHYSICAL HOME OF INDIA'S OFFLINE MOVEMENT.

Solution
IRL Logo
01

CELEBRATE

Elevating offline curation from a side hustle into a respected, monetizable discipline.

02

ENGAGE

Providing top subcultures their own physical micro-neighborhoods to program, own, and run live.

03

THRIVE

Building the commercial infrastructure and corporate networks required to turn hosting into a viable career.

✦ INSIDE THE FEST

We Don't Chase Footfall. We Curate the Room.

Every attendee is an active community builder, a forward-thinking consumer brand, or an infrastructure provider engaging millions of urban Indians.

KNOWLEDGE SHARING

Fire-side chats and keynotes by celebrated community leaders, founders and ecosystem providers.

KNOWLEDGE SHARING

INTERACTIVE BRAND EXPO

Immersive, highly sensory brand spaces designed for tactile interaction, direct product testing, and organic culture alignment, not passive logo placement.

INTERACTIVE BRAND EXPO

SUBCULTURE HUBS

Curated physical spaces where communities, analog arts, independent culinary concepts, wellness, and music directly take over and program their own zones.

SUBCULTURE HUBS

LIVE PITCHING

A high-stakes, rapid-fire pitch session hosted live within the Host Sandbox. A curated board of forward-thinking brand marketers and ecosystem enablers ready to deploy capital.

LIVE PITCHING

NETWORKING LOUNGE

A limited access lounge for communities, brands, speakers to network, pitch and engage.

NETWORKING LOUNGE

CURATED DINNER

An exclusive dinner hosted to network and strengthen the bond between the attendees in a non formal setup..

CURATED DINNER
✦ THE SUBCULTURES MATRIX

Where Subcultures
Meet Consumer Brands.

Culinary & Beverage

Culinary & Beverage
The Subculture Target

Underground supper clubs, regional culinary curators, craft mixology.

Brand Alignment Oppurtunity

Premium alcobev, FMCG, D2C gourmet, kitchen tech.

Active Lifestyle

Active Lifestyle
The Subculture Target

Urban run clubs, community fitness squads, mindful movement collectives.

Brand Alignment Oppurtunity

Athleisure, health-tech, wearable tech, hydration and wellness brands.

Independent Sound & Music

Independent Sound & Music
The Subculture Target

Independent audio communities, fusion genre sub-labels, vinyl listening rooms.

Brand Alignment Oppurtunity

Audio gear, streaming platforms, youth-centric lifestyle brands.

Mindfulness & Well-being

Mindfulness & Well-being
The Subculture Target

Modern wellness circles, digital detox collectives, sensory sound-bath communities

Brand Alignment Oppurtunity

Insurance, corporate wellness, premium hospitality, clean-label D2C.

Arts & Subculture

Arts & Subculture
The Subculture Target

Street photography collectives, independent zine creators, tactile art workshop hubs.

Brand Alignment Oppurtunity

Consumer tech, luxury lifestyle, apparel, design-forward auto brands.

Pet Culture & Communities

Pet Culture & Communities
The Subculture Target

Niche pet-parent circles, breed-specific social networks, animal welfare collectives.

Brand Alignment Oppurtunity

Premium pet food, pet-tech, pet insurance, hospitality/travel brands.

Next-Gen Families & Kids

Next-Gen Families & Kids
The Subculture Target

Conscious parenting circles, alternative micro-learning networks, tactile play collectives.

Brand Alignment Oppurtunity

Premium kids' wear, ed-tech alternatives, organic family nutrition, sustainable toys.

Slow Travel & Hidden Trails

Slow Travel & Hidden Trails
The Subculture Target

Off-the-grid exploration clubs, local heritage walk curators, motor-touring subcultures.

Brand Alignment Oppurtunity

Automotive, premium luggage, outdoor/camping gear, experiential hospitality.

✦ OUR TEAM

The Team Building The Fest.

Gagaan Singh Nagi
Festival Director & Founder, meetday.ai

Gagaan Singh Nagi

20+ years navigating marketing, experiential strategy, and massive event ecosystems. Driving the host-centric micro-entrepreneur operational framework across India.

Experiential OpsMarketing Strategy
Anshika Jain

Anshika Jain

Partnerships Lead
Vanshika Sharma

Vanshika Sharma

Partnerships Associate
Shagun Ravish

Shagun Ravish

Partnerships Associate
✦ PARTNERS & COLLABORATORS

The Collaborative Ecosystem.

Past Global Brand Collaborators Ecosystem

Our leadership team has consistently built and delivered high-impact programs for global giants:

GoogleMicrosoftMetaSamsungNestléUnileverP&GVolkswagenYamahaMercedes-BenzDeloitteFlipkartDLFIBMWPPIPGOMGHTMirchiGlance TVJioHotstarSonyLIVZee TVColors TVStar PlusSETMX PlayerMini TVShark Tank IndiaKBCIndian IdolBigg Boss
✦ PASSES & ACCESS

Choose Your Access Level.

Opens in Sep

All Access Pass

₹9,999Plus Taxes
For: Corporate Leaders, Agency Executives, & Enterprise Enablers
Included:
  • Main Conference
  • Expo Access
  • VIP Networking Lounge
  • VIP Networking Dinner

Community Leader Pass

₹3,999Plus Taxes
For: Micro-curators, Subculture Leaders, & Active Hosts
Included:
  • Main Conference
  • Expo Access
  • Grant Pool Consideration

Live Pitching & Fest Pass

₹6,999Plus Taxes
For: Curators seeking live brand funding.
Included:
  • Live Pitching Sandbox Entry
  • Main Conference
  • Expo Access

Brand Pass

₹4,499Plus Taxes
For: Brand Managers, D2C Founders, & Creative Directors
Included:
  • Main Conference
  • Expo Access
  • Post-Event Insights Playbook

Ecosystem Pass

₹4,499Plus Taxes
For: Ecosystem Builders, Enablers, & Community Partners
Included:
  • Main Conference
  • Expo Access
  • Ecosystem Lounge Access

Networking Dinner

₹5,999Plus Taxes
For: Micro-curators, Subculture Heads & Hosts
Included:
  • An exclusive invite to a highly curated networking dinner.

Expo Booth

₹29,999Space Cost
For: D2C Brands & Tactile Lifestyle Curators
Included:
  • 10x10 sq.ft. dedicated space with the required infrastructure.

Ready to Build the Offline Economy Together?

Fill in the form below and the IRL Culture Fest team will get back to you within 48 hours.

Or email us directly at info@meetday.ai